The goal of this course is to equip students with the creative confidence, design thinking methodologies, and structured problem-solving frameworks that define top-tier innovation management and corporate consulting. This course bridges the gap between identifying human-centered needs and architecting viable corporate strategies. Students will navigate an end-to-end professional lifecycle: discovering client and user pain points, deconstructing organizational structures, generating divergent solutions, prototyping innovations, and structuring robust, sustainable business models. Ultimately, teams will apply these frameworks to a live enterprise case study, converting their insights into high-impact client deliverables and competitive executive pitches.

Temps présentiel : 35 heures

Charge de travail étudiant : 65 heures

Méthode(s) d'évaluation : Examen final