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063MKTWM2	Marketing and Selling Wines, Spirits and Cigars
	Institute of Business Administration 3 crédits Wines, spirits and cigars are an essential source of revenue and carry an intrinsinc experience. This course will teach how to set a marketing strategy in line with the positioning of a concept and hospitality brand. Temps présentiel : 17.5 heures Charge de travail étudiant : 57.5 heures

063MKTWM2

Marketing and Selling Wines, Spirits and Cigars

Institute of Business Administration 3 crédits

Wines, spirits and cigars are an essential source of revenue and carry an intrinsinc experience. This course will teach how to set a marketing strategy in line with the positioning of a concept and hospitality brand.

Temps présentiel : 17.5 heures

Charge de travail étudiant : 57.5 heures

	Ce cours est proposé dans les diplômes suivants
	Master en hospitality management - option : gastronomie et style de vie libanais et méditerranéens Master en hospitality management - option : luxe et style de vie

Saint Joseph University of Beirut

Marketing and Selling Wines, Spirits and Cigars